Medical
Marketing
Your Guide to Dental Marketing
The top five primary forms of marketing for most dentists are online, signage, print, community involvement (events), and referrals. To achieve the best results, you need to track your results, target 5-7 points of exposure, include 3-5 forms of marketing, and persist for the long haul.
At Medical Marketing Guru, we offer the marketing tools necessary to help your dental practice bring in new patients by providing an expert understanding of marketing in the dental industry and by creating custom campaigns that will help you grow your dental practice.
How Dental Marketing Has Changed
Digital marketing has become the baseline medium to target new dental patients. Dental marketing involves various online campaign to increase presence, expand brand awareness, and convert new patients. Dental website development, social media management, and review generation are but a few top campaign types we recommend.
Traditional dental marketing tactics still provide many practitioners with large amounts of success. However, the bread and butter of today's success are found with online dental marketing. Today's dental marketing tactics include websites, social media, reviews, SEO, and pay-per-click. Each tactic plays a role in obtaining, attracting, and converting new patients.
Benefits 101 of a Dental Marketing Partner
Marketing your dental practice is a given. But, have you considered how this is done? Yes, you may have heard about Google pay-per-click (PPC) or SEO. You may understand the need for a website. But most professional healthcare providers are great doctors but often lack the complete understanding to deploy an effective PPC campaign or build an awesome dental website.
The benefits of a dental advertising partner ensure your campaigns are effectively set up and managed. Your website, design, and materials will attract new patients and provide higher conversions with a team of expert marketing professionals. You trade a partner cost for significantly more revenue than you could have achieved with a "Do it Yourself" kit. Build a more vital awareness for your brand, stronger relationships with your patients, and open new avenues for your practice to grow with a dental marketing partner.
Healthcare Marketing Articles and Blog
Read our tips for medical marketing. Healthcare marketing is evolving. Learn what you can do to remain an active competitor in the market. Our articles will tackle websites, reviews, campaign management, front office management, and much more.
Top 4 Digital Marketing Trends for Plastic Surgery
May 8, 2023
It is imperative for medical practices to tap into digital marketing to remain competitive. Cosmetic and plastic surgery…
Why Content Is Important for Marketing
Apr 25, 2023
Within marketing, it is mentioned content is king. Content is so important because it drives attraction, conversion, and…
5 Tips to Improving Your Healthcare Marketing
Apr 10, 2023
Healthcare marketing is essential to running a successful medical or dental practice. Although many medical practices will…
Top 5 Marketing Services for Dental Startups
Mar 28, 2023
Dental startups offer the most prized ideal of owning your own dental practice. However, dental startups come with various…
8 Reasons We Provide the Best Dental Websites
Mar 14, 2023
Medical Marketing Guru is a specialized marketing agency that began with dental startups. Our specialists have a long history…
Top 3 Digital Marketing Trends For Healthcare Professionals
Dec 26, 2022
Healthcare professionals must always figure out the best way to gather new leads and convert them into new patients. New…
Advertising During a Recession
Dec 12, 2022
Many doctors and dentists may consider cutting back on advertising during a recession as a defensive move for short-term…
What's The Average Patient Base A Dental Professional Needs
Nov 22, 2022
Running a successful dental practice takes skill, understanding, and commitment. Any successful dental practice incurs costs…
How Do Dentists & Doctors Measure Marketing Success?
Nov 15, 2022
When running marketing campaigns, doctors and dentists want to see visible results to ensure the marketing campaigns are…
Benchmark Conversion Rates for Doctors and Dentists
Oct 24, 2022
Marketers are constantly questioned on how the success of a campaign is measured. With numerous data sources, we have more…
How To Build & Maintain A Stong Dental Patient Base
Oct 12, 2022
An active patient base of 1300-1500 is ideal for the success of a solo dental practice. Active patients are those who have…
How Important Is Pay Per Click For Dentists, Doctors, and Physicians?
Sep 28, 2022
The internet has become the mainstream resource for all information. As a business owner, being a part of online…
